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LEGOLAND Korea Brings Asia's Only LEGO Festival to Chuncheon                   LEGOLAND Korea Resort, located in Chuncheon, Gangwon Province, is set to host Asia's first and only 'LEGO Festival' starting this May. This global campaign, organized in collaboration with LEGO Group and Merlin Entertainments, will take place simultaneously in seven out of ten LEGOLAND locations worldwide. Chuncheon L..

Latest News 2025. 3. 8. 15:25

SHIRO Officially Expands into the Korean Market with Sustainability and Innovation     Japanese cosmetics brand SHIRO, renowned for its use of natural ingredients and commitment to sustainability, has officially entered the Korean market.  The brand made the announcement on the 5th of this month, following the launch of its official online store on April 4.  As part of its expansion strategy, SH..

Latest News 2025. 3. 7. 11:10

New Musinsa Standard Stores in Jamsil and Cheongnyangni                      The modern basic casual wear brand Musinsa Standard has announced the opening of new offline stores in Jamsil and Cheongnyangni, Seoul. This marks the brand’s 10th store in Seoul since launching its first store in Hongdae in 2021.                     Musinsa Standard will open its new store on the B1 floor of Lotte Worl..

Tips for Living in Korea 2025. 3. 6. 14:00

Seoul Launches Hipdoc Club, the Nation's First Public Reading Club          Seoul has announced the launch of Hipdoc Club, the nation's first public reading club, designed to reshape and revitalize reading culture. This initiative, unveiled on the 2nd, is an ambitious project aimed at fostering a dynamic and engaging literary environment in response to the growing "Text-hip" trend, which has gai..

Latest News 2025. 3. 5. 11:55

Undercover High School: A Thrilling Blend of Action, Comedy, and Suspense       MBC’s latest drama, Undercover High School, has taken the K-drama world by storm with its unique combination of action, comedy, and heartfelt storytelling.  The show stars Seo Kang-joon as a National Intelligence Service (NIS) agent who goes undercover as a high school student to complete a dangerous mission, while J..

Latest News 2025. 3. 4. 14:19

ZEROBASEONE’s ‘Blue Paradise’ Pop-Up Store Draws Massive Crowds     ZEROBASEONE, the nine-member K-pop sensation comprising Sung Hanbin, Kim Jiwoong, Zhang Hao, Seok Matthew, Kim Taerae, Ricky, Kim Gyuvin, Park Gunwook, and Han Yujin, has launched an exclusive pop-up store for their 5th Mini Album ‘BLUE PARADISE’.  Running from February 21 to March 6, the pop-up is hosted at Sounds Forest on the..

K-Culture 2025. 3. 3. 12:17

Mochamousse: The Rising Beauty Ritual Trend     The 2025 Pantone Color of the Year, Mochamousse, is making waves in the beauty industry.  Reminiscent of the earthy warmth of cocoa and coffee, this hue embodies comfort, stability, and effortless elegance.  Amid ongoing economic uncertainties, Mochamousse delivers a sense of solace, making it an ideal choice for self-care and beauty rituals. The M..

Latest News 2025. 3. 2. 12:19

The Echoes of March 1st, 1919, Resound in Seodaemun      The 106th anniversary of the March 1st Movement was commemorated with grandeur at Seodaemun Independence Park and the Seodaemun Prison History Museum.  This historic event, hosted by Seodaemun District and its mayor, Lee Sung-heon, was a powerful reminder of Korea’s fight for independence and a celebration of its enduring spirit of freedom..

The Korean Tradition 2025. 3. 1. 15:20