Nongshim Shin Ramyun Tumba

 

 

 

 

 

 

 

 

Nongshim Shin Ramyun Tumba

 

 

 

 

 

 

 

 

 

https://www.yna.co.kr/view/AKR20241011077800030?input=1195m

 

 

 

 

 

Nongshim has released 'Shin Ramyun Tumba' in packet form.

 

This new 'Shin Ramyun Tumba' is a product made into a packet version after the cup noodles 'Shin Ramyun Tumba Big Bowl', launched on September 23, gained immense popularity.

 

 

 

 

 

 

 

 

https://www.news1.kr/industry/distribution/5565564

 

 

 

 

The 'Shin Ramyun Tumba Big Bowl' became a hot topic on social media shortly after its release due to the convenience of enjoying the Shin Ramyun Tumba modisumer (modified consumer) recipe, selling over 2.1 million units within just 18 days of its launch.

 

As the demand for the cup noodles exceeded the supply, Nongshim prepared to expand production of the cup noodles while also listening to consumer requests for a packet version, leading to its release.

 

The Shin Ramyun Tumba packet noodles were developed to allow people to enjoy the unique spicy and creamy flavors of Shin Ramyun Tumba more abundantly at home.

 

The cooking time has also been reduced to 3 minutes, which is about two-thirds of the original Shin Ramyun’s cooking time, making it even more convenient to prepare.

 

 

 

 

 

 

 

https://www.hankyung.com/article/202410119199g

 

 

 

 

 

Nongshim has opened a K-Ramyun Supermarket, a ramen experience store, in collaboration with Myeongdong Korea Mart.

 

The store includes a 60-square-meter experience area on the second floor.

 

 

 

 

 

 

https://www.hankyung.com/article/202410119199g

 

 

 

 

 

Nongshim plans to launch full-scale global marketing efforts, using its newly released product, 'Shin Ramyun Tumba.'

 

According to the company, Shin Ramyun Tumba received positive feedback in local tasting evaluations conducted by overseas branches prior to its domestic release, with comments such as “the rich, bold sauce and spicy flavor are perfectly balanced.”

 

As a result, Nongshim plans to produce the product in local factories abroad and export it from Korea simultaneously, aiming to launch Shin Ramyun Tumba in key international distribution channels by the end of this year.

 

 

 

 

 

 

 

 

 

 

#ShinRamyunTumba #KRamyunSupermarket #Nongshim #SpicyRamen #RamenLovers #KFood #GlobalMarketing #NewProduct #신라면툼바 #라면체험 #농심 #글로벌마케팅

 

 

 

 

 

 

 

 

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