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“Squid Game Season 3”
Celebration Draws Thousands to Seoul for Grand Finale Event
Fans flood the streets for a once-in-a-lifetime event as the hit Netflix series returns
To celebrate the highly anticipated release of Squid Game Season 3, Netflix hosted a large-scale parade and grand finale fan event in the heart of Seoul on June 28.
Despite the sweltering summer heat and high humidity, thousands of fans gathered to take part in the excitement, proving that the global phenomenon still commands passionate loyalty.
A Spectacle Through the City
The festivities kicked off with a massive parade starting at Gwanghwamun and culminating in Seoul Plaza.
Although the parade, originally scheduled to begin at 7:30 PM, was delayed by about 20 minutes, the crowd’s enthusiasm never wavered.
As the sun began to set, the vibrant energy of the city grew even more electric.
The parade featured elaborate floats and characters inspired by iconic elements from the series, including the now-famous red jumpsuits and the eerie yet unforgettable giant doll from the "Red Light, Green Light" game.
Fans lined the streets, snapping photos, waving flags, and even joining the procession in an atmosphere that felt more like a cultural celebration than a television promotion.
A Fan-Focused Finale
The real highlight came at Seoul Plaza, where the official finale event took place.
There, major cast members took to the stage to greet fans in person.
Cheers erupted as beloved actors appeared, including Lee Jung-jae, who plays the series' protagonist, Seong Gi-hun.
Lee shared heartfelt memories of working on the series.
“It’s been about five to six years now since I started this journey with our director. I’ve shared so many unforgettable moments with actors like Lee Byung-hun, and the memories from the set are still so vivid,” he said.
“But above all, I want to sincerely thank all the fans who stood by us and supported Squid Game up to Season 3. Your love and dedication mean everything.”
Adding to the excitement were live performances that recreated memorable scenes from the series.
The immersive experience transported fans back into the high-stakes world of Squid Game, igniting waves of emotion and nostalgia.
Global Impact Continues
Squid Game Season 3 officially premiered on Netflix at 4 PM KST on June 27.
Just a day later, the series had already climbed to the top of Netflix’s TV show rankings in 93 countries, according to global streaming analytics site FlixPatrol.
This impressive feat further cements Squid Game’s place in the pantheon of globally beloved series.
First released in 2021, Squid Game captured the world’s attention with its dark commentary on society, intense drama, and unforgettable visual style.
The show’s latest season promises to delve even deeper into the complex moral dilemmas and survival struggles that made it a worldwide sensation.
A Moment to Remember
The June 28th event wasn’t just a promotional campaign—it was a heartfelt tribute to the fans who helped make Squid Game the global powerhouse it is today.
From the dazzling parade to the emotional speeches, the day was filled with moments that reminded everyone why this series continues to resonate so strongly.
As Season 3 unfolds on screens across the globe, one thing is certain: Squid Game has not only returned—it’s come back bigger, bolder, and more emotionally charged than ever.
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