Convenience store “Cream bread” is popular now!
By posting photos of products such as “half shot(반갈샷)” (a photo that certifies the contents of a product by cutting it in half) on social media.
Convenience store bread had a preconceived notion that the contents were poor and tasteless, but the prejudice was broken with “Cream bread”. When you see it filled with cream when it is cut in half, the cost performance(price/performance ratio) is great.
The convenience store industry is releasing products filled with whipped cream, aiming at the trend of consuming for fun by posting photos of products such as “half shot(반갈샷)” (a photo that certifies the contents of a product by cutting it in half) on social media.
According to convenience store CU, 170,000 pieces of ‘Yellow Cheese Whipped Cream Bread(황치즈 생크림빵)’, which was released last month, sold out in one week, making it a so-called ‘big hit’. It is an explanation that sales were 7 times higher than when the ‘Yonsei Milk Cream Bread(연세우유 크림빵)’ series, which was a popular product of the existing CU, was released. These breads are not only delicious, but also loved for their cream-filled bread sliced in half. The so-called “half shot(반갈샷)”. Cut in half to reveal the amount of cream. YouTube shows images of bread filled with cream of various ingredients, such as milk cream, cheese, and chocolate. Photos and videos are also shared on social media with hashtags such as “convenience store bread(편의점빵),” “half shot(반갈샷),” and “hot item(핫템).”
Sources
https://www.hankyung.com/economy/article/202301041921g
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