NewJeans Opens 'How Sweet' Pop-Up Store with IPX Collaboration

 

 

 

 

 

 

 

 

 

NewJeans Opens 'How Sweet' Pop-Up Store 

with IPX Collaboration

 

 

 

 

 

 

 

NewJeans is opening an offline pop-up store to offer a more diverse experience of their double single 'How Sweet.'

The 'How Sweet POP-UP' by NewJeans (Minji, Hani, Danielle, Haerin, Hyein) will take place from June 5 to 17 at Line Friends Square in Sinsa.

 

Their official IP merchandise business partner, IPX (formerly Line Friends), will be collaborating on this event.

 

 

 

 

 

Known for their unique space designs, NewJeans will transform this pop-up into a vintage record shop concept.

 

Physical albums reminiscent of LPs will be arranged inside to create an analog atmosphere, alongside large photo zones and poster displays where fans can take commemorative photos.

Sensational products combining NewJeans' charm with IPX's creativity will also be available. 

 

 

 

 

 

 

 

Dubbed the 'NewJeans Collection Edition,' items such as the Rabbit String Bag and Furry Bunny Keyring, designed to resemble rabbit ears, will be featured. 

 

Additionally, the 'Bunini' plush keyring and sound keyring, a collaboration between NewJeans' symbol 'TOKKI' and IPX's 'minini,' will be must-have collectibles for fans.

 

 

 

 

 

 

 

Other highly anticipated items include Powerpuff Girls-themed T-shirts, keyrings, smart tok, metal stickers, and T-shirts, all newly designed by IPX based on the 'How Sweet' outfits. 

 

Fans can also look forward to various merchandise featuring NewJeans members, such as acrylic photo keyrings, photo stickers, book covers, and acrylic stands.

The 'How Sweet POP-UP' will operate on an online pre-booking and on-site reservation system for visitor convenience.

 

 

 

 

 

 

 

Pre-booking starts at 11 a.m. on May 31 and can be accessed through Line Friends' social media channels.

Meanwhile, NewJeans released their double single 'How Sweet' on the 24th and have been engaging with many fans through various music shows and university festivals. 

 

Both the title track 'How Sweet' and the accompanying track 'Bubble Gum' are receiving great popularity. 

 

They are scheduled to appear on KBS2's 'Music Bank' and at Chung-Ang University's festival on May 31.

 

 

 

 

 

 

 

 

 

#NewJeans #HowSweet #PopUpStore #IPX #LineFriends #VintageRecordShop #KPopMerch #Bunini #NewJeansCollection #KPopFashion #KPopFans #KPopEvents #KPopCulture

 

 

 

 

 

 

 

 

 

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Source : https://sports.khan.co.kr/entertainment/sk_index.html?art_id=202405310740003&sec_id=540301&pt=nv

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